• 1
    Keep your underarms clean

    It’s a question that can drive us to distraction: why do my underarms itch? Well, armpits are the perfect spot for sweat and dirt to build up throughout the day. This build-up is one of the top underarm irritation causes. It sounds obvious, but make sure you wash them daily. As for how to clean underarms, it’s down to preference; beauty bar or body wash, and just make sure to rinse well. 

  • 2
    Dry your underarms after bathing

    Once you hop out of the shower, spend a moment making sure you dry your underarms fully. Damp skin makes it easier for bacteria to spread, which can cause itchy underarms. Taking an extra few seconds with your towel to feel completely dry will pay off – and your skin will thank you. Make sure to pat the skin gently rather than rubbing, to prevent any irritation. 

  • 3
    Moisturize

    Plenty of us moisturize our bodies after we bathe. But be honest – do you ever moisturize your underarms? Dry and itchy underarms will benefit from moisturizing as much as the rest of your body, and can help with how to calm itchy skin. Start with a small amount of your favorite body moisturizer. Massage in until it’s absorbed, and wait a few minutes before applying deodorant.

  • 4
    Use a gentle deodorant

    Itchy and sensitive skin needs gentle deodorant. Dove deodorants are suitable for itchy underarms because they’re formulated to care for your skin, with our ¼ moisturizers to leave your underarms feeling soft and smooth. If your skin is particularly sensitive, choose Dove alcohol-free deodorants.

  • 5
    Shave smart

    Wondering how to prevent itching after shaving? There are a few things to consider. Try exfoliating your underarms before shaving, using a body scrub or polisher in gentle circular motions to get rid of any ingrown hairs or dead skin cells. Make sure you use a shaving cream or gel to avoid friction, and rinse it off thoroughly.

  • 6
    Avoid clothing made from synthetic fibers

    As for how to prevent itchy skin, getting into the habit of wearing natural materials will help. Tight clothing made from synthetic materials can rub and irritate your skin, causing itchy underarms. Allowing the skin to breathe and dry naturally is key – synthetic clothing that’s too tight can keep your underarms damp.